Yt how do you do
Want to know the best-kept secret about being successful on YouTube or any other content platform? Before you start working on your first script or storyboard , you must answer this question:. The answers to these questions will guide you as you plan out and create your video. As you start looking at what your audience wants and needs, there are some things you can do to help you narrow your focus. Once you have a sense of your audience, you need to create content that matches your persona. Focus your content on helping the viewer achieve their goals.
It … helps you make better content in the future. I know it can be tempting to watch the big-name YouTubers and think you have to create videos just like that and engage a massive audience all at once, but all of those thoughts can be paralyzing. Too many people worry about getting things perfect from the beginning. Once you answer these questions, give yourself permission to move on. If you focus too much on creating the perfect video you will limit yourself in the long run.
There is a lot to learn and figure out, but mainly you want to get your content found by the people who are searching. At the end of the day, you want your content to be found. The creators we talked with made a few easy suggestions. Andrew Kan, of TubeBuddy , recommends you make content focused on a specific topic and niches, which will help your content be more searchable. It also helps ensure that the right audience is finding your content.
So by practicing, by understanding that being more specific helps you be more discoverable, it helps you win. In addition to focusing your content on specific topics, Jeremy Vest recommends that you make sure your content is helpful and answers questions your potential audience is asking. And, give more value than they can even believe. Then you can create the right content and post it where it will be found. You decide you are going to target your channel towards current homeowners looking to spruce up their house.
YouTube search is one of the best ways to find what people are looking for. When you come up with a content idea, do a quick YouTube search and see what comes back. You want to take those terms and write them down. You may find after all of your research that one video can cover a lot of the same topics, or that you can create a series of videos.
Viewers often suggest additional topics or ask questions that suggest areas of interest for creating additional content. Find a group that you can bounce ideas off of and ask questions. You might even come away with some different and better video topics to start with. Keep in mind, too, that highly specialized equipment that can be complex to run, and requires considerable time and training to master.
A lot can be done with things like screen recording software, a simple video editor, or a smartphone and a little bit of creativity. These tools can help you learn the basics of video creation, and help you to practice good techniques that will be beneficial no matter what gear you use. What am I trying to get across with my brand? Here is some of the basic gear outside of your phone you may want to consider if you are going to create high-quality YouTube videos:.
Whether for your mobile device, input directly into your camera, or even a digital recorder, a microphone will improve the overall quality of you your video. When you choose screen recording software , pick a tool with built-in recording, editing, and sharing features. It will save you time and let you do all of your work in one tool.
Recording your screen is a great way to make a YouTube video without a camera. At TechSmith, we think Camtasia is the perfect video editing software for beginners. If you can find a reasonably priced microphone that is compatible with your recording item, your videos' overall quality will improve immensely.
Some video cameras come packaged with a dedicated microphone and all of the hardware you need to connect the two. Try writing a script. While optional, doing this before settling on a video genre will help determine the kind of video you wish to record. Occasionally glancing at a script can help you keep on track, give your video more structure and therefore more professional and will mean you don't forget anything.
Consider using a current trend for a video. Video game-related videos attract a fair amount of traffic, especially if you cover recent releases. Tutorials can encompass literally any topic in which you are skilled. Montages are videos filled with images or video clips, set to music. Pet videos are always popular. These are typically recorded with a hand-held item, such as a smartphone or camcorder.
They often feature the creator's pet doing something funny or endearing. Reviews are video blogs that review a product or service. Being sardonic and funny when reviewing something will get more people to watch.
Comedy videos encompass a wide range of styles and approaches. They're best done with friends, and can feature anything from practical jokes, to silly dancing, to scripted sketches and beyond. Plan a video for a personal purpose. If you'd like to share an experience with friends or relatives who can't be there to live it with you, YouTube is a great way to bridge the gap. Plan ahead of time to film events like family picnics, weddings, and birthdays so that you'll have the raw video to edit and upload to YouTube later.
You can choose to lock a video so that only people with the specific URL web address of the video can view it, but that's no guarantee it won't eventually be seen by third parties. Keep the content of your video clean and in accordance with YouTube's guidelines. Consider making a video from other videos. This practice is especially popular with clips that don't belong to any specific YouTube user, such as clips of old cartoons and TV shows.
If you're taking this route, you won't need video recording equipment, but you will need source files in the form of downloadable video clips you can download YouTube videos for this purpose if need be. These "remix" videos often exist in legal limbo. You're unlikely to get in any trouble for making one, but if one of the copyright holders for the original clips in your video requests that YouTube remove it from their site, they will do so immediately.
Part 2. Make sure you have plenty of light. If possible, film during the day, using natural daylight. If you're planning to do a nighttime scene, provide a little bit of light so people can see what you're doing. If you're recording yourself, you should sit facing the light, and the camera should point toward you.
This step doesn't apply for screen-capture videos. Choose your clothing appropriately. If you have a specific-colored background, don't wear that color for example, if your wall is black, avoid black or other dark clothing. Keep your background clean. People will think you are unorganized and messy if your background isn't clean enough, and a clean, professional-looking background is more pleasant to look at than is an untidy one.
Begin recording. Once you've settled on an idea for your video, perform whatever tasks you must to set up and prepare, then record the video. You may have to record multiple takes. This is completely normal, especially for a beginner. Speak loudly and clearly. This serves the dual purpose of both ensuring that you make the most of your audio quality and capturing your audience's attention. If you're using a microphone, speak directly into it. This is especially important when you're using a recording item with a built-in mic.
Be cautious of what information you give out. You most likely won't want anyone knowing your full name or what your number is, much less where you live. Stop recording when you're done. Make sure you definitively press the Stop button on your recording item. Doing so will typically save your recording automatically.
Part 3. Transfer the video to your computer if necessary. If the video is on an SD card from a camera, plug the SD card into your computer, open the SD card if it doesn't open automatically, and move your video from the "DCIM" folder onto your computer.
Your computer may not have an SD card slot. If so, you'll need a USB card reader. Open YouTube. This will open your YouTube home page if you're logged in. This is so you will be known as the creator of the video. Click Upload video. There is a 24hr telephone, online and mobile phone texting service. Sometimes you might unwittingly stumble across illegal online content like child abuse imagery.
Always remember: you can report it and get it removed using Hotline. More on illegal content. Make a report. Explained: What is YouTube? In Get informed , Parents. What Are the Risks? Inappropriate Content YouTube has over a billion users and with an estimated hours of footage uploaded per minute, not all of it is appropriate for children.
See below for more info on reporting and blocking users Block Users: google. Managing Privacy Settings When a user uploads a video to YouTube, by default the video is set to public, which means anyone can see the video. Disable Comments on YouTube YouTube allows you to disable comments entirely on videos or users have the options to approve each comment before they are published, this can help avoid risks of experiencing cyberbullying.
Use Safety Mode YouTube has a Safety mode , a setting which gives users the opportunity to bar mature content. Useful Links: YouTube Family Link allows you to control settings on YouTube Kids including the content level setting you want for your child, and if you want your child to use the search function.
This is your cover photo and is prime real estate for introducing your brand. Luckily, there are a great assortment of tools to get you started. Friendly reminder: YouTube recommends uploading your cover photo at x pixels with a maximum file size of 4MB. You can also learn how to make a YouTube logo to go on your banner and represent your brand. If you have a complex product and want to empower your customers to learn more about it, video tutorials might be a great avenue for you. Want to show off great reviews from your customers?
Testimonials may be the way to go. Even better, do both. This way, your channel has a variety of content to consume, which can resonate with different viewers. This is a powerful inbound YouTube marketing technique that draws customers toward your brand. The more that you cater to your target market, the more likely they will want to look into your business services.
Channel trailers are usually short and sweet, and are a good introduction for new visitors. You can let your audience know who you are, what your business is all about and what kind of content they can expect to see in the future. Creating your channel trailer will also be good practice leading up to your first video. Much like SEO for your own website, YouTube has its own set of parameters for you to optimize your video for search.
Fill these sections out to the best of your ability, using keywords to describe the video and your business. If your video is well optimized for YouTube itself, this can extend to search engines as well. As a Google-owned product, YouTube has a tight integration with the search giant. Creating a successful YouTube channel takes time and effort, and viewers expect consistency from the channels that they subscribe to.
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